Innovation through education: rediscovering the lost generation
- Authors: Pieterse, Koot
- Subjects: Business incubators , Entrepreneurship , f-sa
- Language: English
- Type: text , Lectures
- Identifier: http://hdl.handle.net/10948/20889 , vital:29411
- Description: Innovation implies the generation as well as the practical implementation of new ideas. These ideas could appear as new product opportunities, new markets or new management systems and business schools are ideally situated to promote their exploitation and implementation. This study emphasises the need for business schools to elevate innovation to one of the core values in their mission. The need for innovation in the local business environment is explored along with reasons why these opportunities have not always been pursued with the required vigour. The results of a literature study are represented, that demonstrate what initiatives on the incorporation of innovation into their activities have been taken by a selection of business schools around the world and the study is concluded by exploring similar opportunities open to the Business School of the Nelson Mandela Metropolitan University.
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